Client Insights from Anthony Spadafore

Client Insights from Anthony Spadafore

Linda has the natural instincts, outgoing high-energy personality and decades of marketing savvy and know-how to customize a client’s e-commerce business development process. What she uniquely brings is the ability to quickly assess and integrate an entrepreneur’s various independent systems and efforts into a coherent brand, web presence and marketing strategy.

For example, most people think of their website, SEO, social media, PR, local campaigns, etc., as stand-alone elements, at least I did. This is what many entrepreneurs need help with rethinking and reinventing. Especially the entrepreneurial types (like me) who are not very outgoing or social, we don’t connect the dots on the value of our company’s social or public presence. We’re blind to our social image and how important it is to the public at large. I think this is probably true of most people going into business; so much is happening so fast that there is an information overload that scatters the focus of what any business entrepreneur needs to do to be viable today. So, we try to set up all these social media things, but we don’t know how to make them work for us. That’s where you come in, you just seem to see what an entrepreneur is all about, what their vision is, and show them effective ways to get there.

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